Cookies help us to analyse the use of our online store. We can then, for example, adapt our online store to meet your needs, or measure the effectiveness of a certain advertisement and focus advertising on your interests.
Cookies are used on our website:
Technical or functional cookies
Some cookies enable certain functions and elements of the website to work properly and also remember your user preferences. Cookies can therefore be used, for example, to remember the content of your shopping basket, to properly reproduce letter types, to remember your user session on the server so that you can look at the website, or to remember a search term you have used on the website, or a chosen filter. We use such cookies so that the website works effectively and without the need to seek your consent.
The following technical or functional cookies originate from third parties, however, and will only be used with your consent:
These cookies enable us to analyse the use of the website in a statistical manner and to use this information to improve the website.
We utilize the following analytical cookies:
Google uses this data on behalf of the website operator to assess your use of the website, to compile reports of the website activity, and to supply other services relating to the website activity and internet use. If necessary, Google will forward this data to third parties insofar as this is required by law or such third parties process this data on behalf of Google.
Google itself indicates that your IP address will not be combined with other data from Google. You can prevent the placing of these cookies on your computer by changing your browser settings. However, please note that in such a case you will not be able to utilize all the functionalities of our online store.
In addition, Google offers the most commonly-used browsers an option to exclude cookies. This means that you retain control over what data is collated and processed by Google. By activating this option, no information concerning your website visit is forwarded to Google Analytics. However, this does not impede the transfer where necessary of information concerning the use of web analysis services to us, or to other parties by us.
For further information from Google about this de-activation option and its activation click on: https://tools.google.com/dlpage/gaoptout?hl=nl.
Social media cookies
Our online store utilizes the social media plugins of Facebook and Google+, the micro-blogging services Twitter and Instagram, and the video portal YouTube. These services are offered by Facebook Inc., Google Inc., Twitter Inc., Instagram LLC, LinkedIn, and YouTube LLC. (‘the providers’).
Facebook is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (‘Facebook’). An overview of the Facebook plugins can be found at: https://developers.facebook.com/docs/plugins.
Google+ is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (‘Google’). An overview of the Google plugins can be found at: https://developers.google.com/+/web/.
Twitter is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA (‘Twitter’). An overview of the Twitter plugins can be found at: https://about.twitter.com/en_us/company/brand-resources.html. More information about Twitter buttons can be found at: https://about.twitter.com/nl/resources/buttons.
Instagram is operated by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA (‘Instagram’). An overview of the Instagram buttons can be found at: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.
LinkedIn is operated by LinkedIn Inc. 2029 Stierlin Ct. Ste. 200 Mountain View, CA 94043, USA (‘LinkedIn’). We utilize the statistics and conversion tracking of LinkedIn to make the displayed advertisements more relevant and personal. LinkedIn can link the visit to our website to your LinkedIn account. We have no influence over the data collated by LinkedIn or the quantity thereof. We also have no knowledge of the content of the data sent to LinkedIn. You can ‘opt out’ of the analysis of your user behaviour by LinkedIn and the presentation of personalized recommendations by clicking on the button ‘Opt out on LinkedIn’ (for LinkedIn members) or ‘Opt out’ (for other users) on https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
YouTube is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA (‘YouTube’). YouTube, LLC is a subsidiary of van Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. For more information about YouTube go to: https://www.youtube.com/yt/about/nl/.
If you go to a page of our online store using such a plugin, your browser will connect directly with the servers of Facebook, Google, Twitter, Instagram, or YouTube. The content of the plugins is forwarded by the relevant provider direct to your browser and integrated in the page. This integration of the plugins gives the providers access to the information that your browser has called up the relevant page of our website, even if you have no profile or have not logged on. This information, including your IP address, will be forwarded by your browser directly to a server of the relevant provider in the United States and stored there.
If you have logged on to any of these services then the providers can link your visit to our online store directly to your profile on Facebook, Google+, Twitter, Instagram, and/or YouTube. If you interact with the plugins by, for example, using the relevant button, then the related information will also be directly forwarded to that provider’s server, where it will be stored. This information will also be published on your Facebook, Google+, Twitter, Instagram, and/or YouTube account and shown there to your contacts.
The purpose and extent of the generated data and the further processing and use of the data by the providers, as well as your rights and setting options to protect your privacy in this regard, can be found in the providers’ respective privacy statements.
If you do not wish Google, Facebook, Twitter, Instagram, or YouTube to directly link the data collated via our online store to your profile with the relevant service, you need to log out of this service before visiting our online store. You can also entirely prevent the loading of the plugins with add-ons for your browser, such as a script blocker.
You can also deactivate the remarketing function ‘Custom Audiences’ under ‘Ad settings’ on https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.
These cookies enable automated decisions to be taken with regard to advertising, such as which advertisements will be shown where, and to whom. This can be done on the basis of a profile of your preferences, as derived from your visits to our website and other websites where advertising cookies are used.
Google AdWords: We also use the Google advertising tool ‘Google AdWords’ in order to promote our online store. For this purpose, we use Google’s web analysis service ‘Conversion Tracking’ in our online store. If you reach our online store via a Google advertisement a cookie will be placed on your device. Such ‘conversion cookies’ will remain for 30 days; they are not used to identify you personally. If you visit particular pages of our online store whilst the cookie is still in place, then we and Google can see that as a user you have clicked on one of our advertisements placed with Google and thereby been directed to our website.
The purpose behind the information received via conversion cookies is to enable Google to collate statistics about visitors to our online store. From these statistics we can find out the total number of users who have clicked on our advertisements and also which pages of our online store the relevant user has then clicked on. However, neither we nor any other advertisers obtain any information via Google AdWords that would enable users to be personally identified.
You can prevent the storing of conversion cookies by adjusting your browser settings accordingly, by excluding the automatic placing of cookies, or by blocking cookies that originate only from the domain name ‘googleadservices.com’.
In this regard, Google’s privacy statement can be found via the following link: https://services.google.com/sitestats/nl.html.
Accepting or excluding cookies
Many cookies have an expiry date. If there is such an expiry date, the cookie will be automatically deleted on that date. You can also opt to manually delete such cookies before their expiry date is reached. To find out more, consult your browser manual.
For more information about cookies we recommend you consult the following sources of information (only available in Dutch):